604.506.5068

Catalina Sicard

GenAI divideAI

The GenAI Divide: Why 95% Get Zero ROI (and What the 5% Do Differently)

January 05, 2026 | 2 minutes to read

AI + Operations Series Based on MIT NANDA Research (2025) The GenAI Divide: Why 95% of Organizations Get Zero ROI Enterprise spend on GenAI is huge, adoption is high, and yet most organizations report no measurable P&L impact. The “GenAI Divide” explains why only a small group extracts real value—and how to join them. Quick …

READ ARTICLE
operational business and AIAI

From AI Hype to Real Results: Turning Automation into Operational Efficiency

December 30, 2025 | 3 minutes to read

AI is no longer a “nice to have” experiment. For many organizations, it’s becoming a critical part of how they operate, compete, and grow. Yet there is still a painful gap between AI hype and measurable business results. The good news? You don’t need a massive transformation project to unlock value. You need a practical, …

READ ARTICLE

The Best Digital Marketing Insight and Advice

The WSI Digital Marketing Blog is your go-to-place to get tips, tricks and best practices on all things digital
marketing related. Check out our latest posts.

    I consent to WSI collecting my contact details and sending me digital communications.

    We are committed to protecting your privacy. For more info, please review our Privacy and Cookie Policies. You may unsubscribe at any time.

    © 2019 WSI. All rights reserved. WSI ICE and WSI IM are registered trademarks of RAM. Privacy Policy and Cookie Policy. Each WSI Franchise is an independently owned and operated business.